D' Arcy Foxx

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D’Arcy Foxx is a creative based in Athens-Greece

She took a break from Arts Management studies in London when she started working in fashion and soon managed to build a strong visual identity.

As a stylist and prop-maker she worked in editorial, advertising, TV, music videos and runway shows and has she has a passion for making solid iconic images and for exciting new projects and collaborations.

She created Neo Grec in 2016 inspired by the 80’s cult style, the “golden” greek summers and the images found on most tourist postcards of that era.

Neo Grec is a series of fresh and fun images photographed and produced locally, that depict contemporary Greece from a different point of view, a surreal and sarcastic approach to Greek symbols and stereotypes that merge the ancient, the traditional and the present in a playful way.

It is an ongoing project with more products and souvenirs soon to be launched!

About us

Over 80 Greek designers, from all sectors of design, define the souvenir as a highly aesthetic object, overturning the folklore stereotypes and introducing a New Greek identity.

“It’s all, oh so souvenir to me”

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